15+ years scaling healthcare organizations through Performance Marketing, Operational Excellence, and Artificial Intelligence. From operating high-growth agencies to guiding Behavioral Health, Hospital Systems, and Private Equity-backed groups toward market leadership.
From strategy to execution, I bring operator expertise and technical depth to transform healthcare organizations
Deploy custom LLM solutions for automating content creation, patient communication, and operational workflows. HIPAA-compliant AI that drives real business value.
$500M+ ad spend managed across behavioral health, hospital systems, and multi-location healthcare
Built and scaled marketing agency to 80+ employees, leading to two successful private equity exits
Rapid deployment of enterprise solutions
Security-first healthcare technology
Let's discuss how AI and strategic expertise can drive your growth
My journey isn't just about marketing; it's about building businesses. I founded and scaled Dreamscape Marketing from a startup to a powerhouse agency with 80+ employees, leading to two successful private equity exits (SPM Group & Unlock Health).
I've been in the trenches as an operator, managing Profit and Loss, culture, and operations while delivering results for hundreds of clients. My experience spans major Hospital Systems, Behavioral Health & Addiction Treatment centers, Senior Living communities, Autism Care providers, and Dental groups.
Today, I leverage this deep operational background to help healthcare organizations implement Artificial Intelligence, SEO, and Data Engineering strategies that drive efficiency and growth. I don't just recommend solutions; I know how to build them into the fabric of a successful company.
Bridging the gap between executive strategy and technical execution. I help organizations scale by engineering robust business systems, optimizing software processes, and building high-performance teams.
Advising C-suite and boards on digital transformation, M&A due diligence, and scalable marketing infrastructure for multi-location healthcare groups.
Deploying custom LLM solutions for automating SEO research, content creation, and social media interactions, alongside HIPAA-compliant patient communication bots and predictive operational models.
Designing workflows and tech stacks that allowed my own agency to scale to 80+ employees and support hundreds of concurrent clients efficiently.
Deep expertise in managing $500M+ ad spend. Auditing and optimizing campaigns for Behavioral Health, Addiction Treatment, Hospital Systems, Senior Living, Autism Care, and Dental groups.
Dominating organic search rankings through technical excellence and content authority. Specializing in Behavioral Health and multi-location healthcare.
Navigating the complexities of HIPAA, SOC2, Section 508 accessibility, and tracking pixel compliance (OCR) in the modern digital healthcare landscape.
Full-stack proficiency across AI, cloud infrastructure, modern web development, and healthcare technology.
Delivering scalable solutions for some of the most respected names in healthcare, from major hospital systems to nationwide behavioral health networks.
Connecting the dots from SEO and Performance Marketing lead generation to Call Tracking, CRM, and EHR outcomes for Addiction Treatment and Mental Health centers. I build closed-loop systems that track the entire patient journey—from the first click to final admission—enabling true ROI measurement and data-driven optimization for Lead-to-Admit conversion.
Built appointment setting and lead management systems for major hospital systems, integrating marketing channels with Epic EHR and scheduling platforms. Developed intelligent lead routing and prioritization that connects digital patient inquiries to the right specialty and available appointment slots in real-time. Automated follow-up workflows, no-show reduction campaigns, and performance dashboards that increased scheduled appointments while reducing cost-per-acquisition across service lines.
Led complete digital transformation for national senior living communities—from custom website development and localized SEO to performance marketing campaigns across Google, Meta, and programmatic channels. Built real-time chat functionality and automated lead nurturing systems that dramatically increased "Schedule a Tour" conversions and accelerated move-ins. Implemented reputation management automation and multi-location SEO strategies that established consistent brand presence and local search dominance across hundreds of communities.
15+ years building companies, teams, and revolutionary marketing technology.
Unlock Health
Apr 2024 - Present
Following the successful acquisition of Dreamscape Marketing, I transitioned into a strategic leadership role at Unlock Health. Here, I oversee high-level performance marketing strategies for enterprise healthcare systems, integrating advanced AI/ML technologies into our service delivery models.
Dreamscape Marketing, LLC
Jul 2014 - Apr 2024
Bootstrapped and built Dreamscape Marketing from a 2-person startup to the nation's largest behavioral health marketing agency with 80+ employees. Navigated the company through two successful private equity exits (first to SPM Group, then Unlock Health).
Levin Group, Inc.
Nov 2009 - Jul 2014
Enhanced Levin Group's digital presence by managing, designing, and developing robust website properties, effective email marketing campaigns, and user-centric mobile applications.
Advanced leadership training program focusing on executive development, team building, and organizational excellence.
Google Ads certification demonstrating expertise in campaign management, optimization strategies, and performance marketing across Search, Display, and Video advertising platforms.
Google Analytics certification validating expertise in data analysis, conversion tracking, and insights generation using Google Analytics and GA4 to optimize digital marketing performance.
HubSpot certifications in Inbound Marketing, Content Marketing, and Marketing Automation, demonstrating proficiency in modern digital marketing strategies and CRM management.
Whether you need strategic guidance, AI implementation, or operational excellence, I bring the technical depth and operator experience to drive real transformation.
Real testimonials from people I've worked with and mentored.
"Kevin Plumlee is one of the smartest people I have ever worked with...and I worked in a Google office for years! When it comes to tech - coding, AI, blockchains, integrations, APIs, scripts, etc - the guy is a savant. There is no one I would trust more with the keys to my website than Kevin Plumlee."
Josh Weum
Former Google Ads Speaker & PPC Expert
"Kevin is, without question, one of the most intelligent individuals I've had the privilege of knowing. His expertise spans technology, development, and marketing, and he possesses a remarkable ability to distill complex problems into simple, effective solutions."
Haley Soscia
Sr. Executive Assistant, NECA
"Kevin was with us on day 1... not only one of the most talented all-around developers I've had the pleasure of working with, but has an uncanny business sense and extremely fast learning curve. He developed almost all of our agency's best practices and backend systems."
Daniel Gemp
Managing Director, Performance Marketing
If Kevin Plumlee is a part of any digital effort you are launching, rest assured that you have one of the best in the industry working on your side. He is an ethical person who you can rely on to keep his word and deliver stunningly innovative work. He is the definition of a cutting-edge thinker and digital marketer and always knows about the latest and most innovative things the tech and marketing worlds are buzzing about.
— Josh Weum, Former Google Speaker
A history of driving growth for industry leaders. Highlighting a selection of the 300+ organizations served.
Strategic Partnership: Whether you need an operator's perspective on scaling your agency, or a technical strategist for your healthcare organization, let's connect.